By AmerIKYP · Educational communication solutions since 2007

Print just became measurable.

Tap2Web™ Interactive Learning Booklets™ connect patients, caregivers and healthcare professionals to videos, dosing guides, forms and more with a single tap. No app. No QR friction. Every interaction measured.

READTAPCONNECT
100%
Measurable
8
Analytics metrics
0
Apps to download
2007
Serving brands since
LYRIBREL®
(lyri-brel) · demonstration brand
Once-daily relief.
Restoring what matters.
Patient Education Guide
Tap. Learn. Feel Better. NFC)))
9:41
Hold the booklet near the top of the phone
LYRIBREL®
Patient Education Center
Watch Patient Video
Dosing Guide
🛡 Safety Information
📍 Find a Pharmacy
Learn More
Planning a Q4 patient education push? Campaigns booked now print in time for end-of-year budgets. Get a quote within 24 hours.
How it works

From print. To digital. To measurable results.™

One embedded NFC chip turns every printed piece into a live, trackable digital channel. Here is the whole journey.

1

Read

Your printed piece reaches the patient: a pocket size Z-fold booklet, an NFC Passport™, or a custom format built for your brand.

2

Tap

The reader taps the page with any NFC enabled phone. No app, no download, no password, no QR code squinting. Just tap and go.

3

Connect

Videos, dosing guides, safety information, forms, AI assistants and PDFs open instantly. Content updates anytime without reprinting.

4

Measure

TapIt2TrackIt™ records every interaction in real time: taps, unique users, time spent, content viewed, geography and more.

📖

Print that patients keep

Compact, pocket size education pieces stay with the patient at home, where treatment decisions actually happen.

📲

One tap, zero friction

An embedded NFC chip connects instantly with any modern smartphone. No app required, nothing to type.

🎬

Rich digital education

Patient videos, dosing guides, safety information and support resources, always current, updated without reprinting.

📊

Every interaction measured

TapIt2TrackIt™ turns printed collateral into a measurable channel with real time reporting for your brand team.

1 / 4

Interactive preview. A full produced explainer video is in the works.

Formats

NFC in Print, built for the pocket

Pocket media formats designed for patient hands, waiting rooms and rep visits. Every piece ships with an embedded NFC chip.

LYRIBREL®Patient Education Guide
Patient Video
Dosing Guide
🛡Safety Info

Interactive Learning Booklets™

The flagship. A pocket size Z-fold booklet that pairs printed education panels with a tappable NFC cover. Compact, convenient, always with the patient.

3.25" × 2.25" closed Z-fold insert Embedded NFC
NFC
PASSPORT™
•)))
TAP TO BEGIN

NFC Passport™

A premium passport style booklet with a foil stamped cover that invites the tap. Ideal for condition education programs and high value patient journeys.

Passport format Foil cover Z-fold insert
Direct mail
Shelf & counter
Your format here

Custom Pocket Media

Direct mail, discharge kits, counter cards and formats built around your campaign. We are expanding the lineup with our print partners now.

Made to order Audio & video in print
The differentiator

Powered by
Digital Analytics Platform

Print used to be a black box. Now every tap tells you who engaged, what they watched and for how long. Measure engagement. Optimize content. Improve outcomes.

8
Analytics metrics
Real time
Reporting
100%
Measurable
Lyribrel® Patient Education · Q4 Campaign Sample data
Live reporting
Total taps
0
▲ 9.2% this week
Unique users
0
▲ 6.8% this week
Avg. time viewing
0
▲ 12s vs last week
Completion rate
0
▲ 3.1 pts

Taps by week

W1W2W3W4W5W6W7W8

Most viewed content

Patient video5,204 views
Dosing guide3,876 views
Safety information2,341 views
Find a pharmacy1,562 views
Illustrative dashboard with sample data. Lyribrel is a fictional demonstration brand. Open the demo portal
Total Taps Unique Users Time Spent Viewing Most Viewed Content & Videos Geographic Activity Device Type Campaign Performance Educational Completion Rates
Who it serves

Built for every side of the treatment journey

Better understanding of their condition and treatment

Improves medication adherence

Access to education 24/7, on demand

Reinforces physician counseling

Helps reduce improper medication use

Supports better health outcomes

Prescribing Information (PI)Full labeling one tap away

Instructions for Use (IFU)

Mechanism of Action (MOA) videos

Dosing and administration guides

Clinical trial summaries

Safety updates and new indications

Patient counseling tools

Training resources for office staff

Drives patients and HCPs from print to digital

Measurable engagement and outcomes

Identify which content is most viewed

Update content instantly, no reprint

Eliminates QR code friction, simply tap

Lower cost than traditional digital solutions

Supports omnichannel strategies

Extends the life of printed collateral

)))︎

Embedded NFC Chip

Built in NFC technology for instant connection.

📵

No App Required

No downloads. No passwords. Just tap and go.

🎬

Instant Multimedia

Access videos, animations, PDFs and more.

🔄

Always Current

Update digital content anytime, without reprinting.

Investment

Interactive education for less than a cup of coffee

Measurable patient education, as low as $1.50 per piece

Volume, format and program scope shape final pricing. Tell us about your campaign and we will send a detailed quote within 24 hours.

As low as
$1.50
per booklet (C)
⚕️
HIPAA Compliant
Built for healthcare
🛡️
PhRMA Compliant
Designed for compliance
🏅
PPAI 537995 · SAGE 69655
Promotional industry member
Add-on option

Immersive User Experiences

Take the destination beyond a landing page. Interactive microsites, animated product stories and branded digital experiences that make every tap memorable. Designed and built by the ThatsKrispy studio.

Ask about immersive
FAQ

Questions brand teams ask us

Do patients need an app to use Tap2Web?
No. The NFC chip works natively with modern smartphones. Patients simply hold their phone near the printed piece and the content opens. No downloads, no passwords, no QR code scanning.
How is this different from a QR code?
A tap is faster and more reliable than aiming a camera at a code, especially for older patients. It also feels premium, and every tap feeds the TapIt2TrackIt analytics platform so you know exactly how your print is performing.
Can we change the content after the pieces are printed?
Yes. The destination content can be updated anytime without reprinting. Launch with a patient video today, add a new indication or updated safety information tomorrow. The printed piece never goes stale.
What does the analytics platform track?
Eight metrics: total taps, unique users, time spent viewing, most viewed content and videos, geographic activity, device type, campaign performance and educational completion rates. All reported in real time through your campaign login.
How do brand managers access their results?
Every campaign includes an exclusive login. Your team signs in, selects the project and sees live results. Try the demo portal to see it in action.
Who is behind Tap2Web?
Tap2Web and TapIt2TrackIt are from AmerIKYP, providers of innovative video, audio and NFC in print educational communication solutions since 2007.
Start a campaign

Let's put a tap in your print

Talk to the team

Tell us about your brand, audience and timeline. We respond with format recommendations and a detailed quote within 24 hours.

Tell us about your campaign

A few details help us tailor the recommendation.

Opens your email client with everything pre-filled. Sent directly to the AmerIKYP team.

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